4 supermarkets I always buy homeware from as an interior stylist - my insider secrets for quality items at affordable prices
Supermarkets a filled with homeware hidden gems, and these are my top go-tos


You'd be forgiven for thinking that us interior stylists only buy homeware from high-end brands or small boutiques. In fact, my tastes range quite drastically and while I do love to scour the internet and high street for smaller shops and unique sellers, I also like to see what the supermarkets have to offer.
I happen to know the amount of research that goes into finding, producing and creating new ranges, with in-house buyers taking inspiration from trends and lifestyle changes across the globe. They've usually got their finger on the pulse and of course, you be sure that the products they offer come in at a very affordable price.
So, if you're looking to pick up some candles alongside your cauliflower, or a new table with your tomatoes, don't forget to take a look at what the supermarkets have to offer. No time to search? This is my roundup of what stores do best – and the items I'd recommend in each…
My top supermarket homeware buys
While supermarkets are known for stocking smaller items, like home fragrance for example, you might not necessarily always think of them when it comes to bigger pieces, such as furniture and appliances. However, with the amount of product ever growing, you can often bag a great deal and it's often not what you'd expect with bigger and better quality, style and design every year.
I've chosen four supermarkets where you'll find product either in store or online, with some items that might just whet your appetite and help you do your own 'supermarket sweep'!
1. Asda
Founded in the 1960s in Yorkshire, Asda has become a powerhouse when it comes to offering good food at great prices and when it introduced George Home as a way for its customers to buy fashion and home decor, it was onto a winner. Not only does George Home feature some of the best homeware pieces on the market, but it regularly collaborates with celebrities like Stacey Solomon.
For me, George Home really excels at the smaller furniture pieces, whether it's bedside tables, ottomans, shelving units or even bar stools. The furniture is always on trend and in the latest colourways and materials – I'm loving all the boucle pieces they have at the moment – and of course, they're totally affordable too.
Get the Ideal Home Newsletter
Sign up to our newsletter for style and decor inspiration, house makeovers, project advice and more.
Jewel colours seem to be a big trend with George Home at present and you can see some gorgeous furniture pieces in plum and teal, as well as moody black and dark navy. Those that prefer a lighter palette can choose from soft neutrals and the odd pastel shade.
2. Sainsbury's
Known for its foresight and forward-thinking, I wasn't surprised when Sainsbury's snapped up interior brand Habitat to stock on its shelves and it's a match made in heaven. Having celebrated its 60 years of design anniversary this year, Habitat has always been an ultra-cool yet affordable brand, easily accessible to everyone with some great designs – and this translates well to its pairing with the supermarket.
Habitat in Sainsbury's has become my new go-to for Christmas decor. When it comes to where to shop for Christmas decorations and kitchenware, Habitat has it all. From traditional and artisanal crockery to bright, bold decorations that will add impact to any Christmas setting, it's well worth having a browse.
3. Tesco
When Tesco launched its clothing brand F&F, I wonder if they knew how successful it would be? This year the smart supermarket has introduced F&F Home, its first homeware range that includes over 1000 lines. Expect to see grounding neutral colours, paired-back effortless style and timeless pieces that can be mixed in with your existing homeware.
The in-house F&F Home design team and trend experts have curated a range of beautiful soft furnishings, from textured throws to touchy-feely cushions and more. These faux fur stitched cushions, for example, are ideal for autumn winter and couldn't be cosier.
4. Aldi
If you've ever been to Aldi, you'll know all about its Special Buys and homeware, which have been ultra popular. But alongside its candles and seasonal decorations, I also like to check out the small appliances and kitchen storage pieces, as they're such great value. I've got the milk frother myself and use it for a daily hot chocolate!
Aldi's small appliances are great if you want to test a new kitchen gadget but aren't looking to spend lots on it, their Dual Zone air fryer, for example, is just £59.99, which is a bargain for its XXL size.
Next time your one your weekly shop, don't forget to check out the homeware aisle. You might spot some hidden gems just in time for Christmas.

Laurie Davidson is a professional stylist, writer and content creator, who lives and breathes interiors. Having worked for some of the UK’s leading interior magazines, styled homes up and down the country and produced sets for TV shows, adverts and top brands, it’s safe to say Laurie has had a pretty exciting career. Find her on Instagram at @lifeofaninteriorstylist or over at lauriedavidson.co.uk
-
5 signs you’ve taken decluttering too far — and how you can pull yourself back, according to organisation experts
You might have to start resisting the urge to purge
By Lauren Bradbury
-
What is the Party Wall Act 3m rule and is it something you should be worried about? This is what the experts say
Don't get caught off-guard by the Party Wall Act 3m rule — our expert guide is a must-read
By Natasha Brinsmead
-
Shoppers can’t get enough of The Range’s lemon tree, but I’ve found an even cheaper bestseller at B&Q - it’s perfect for a Mediterranean look
Welcome the summer with this glorious fruit tree
By Kezia Reynolds
-
Dunelm has given its cult snuggle chair a new look - it's swapped classic stripes for another emerging pattern trend
I'm obsessed with this fresh new style
By Kezia Reynolds
-
I tried Joseph Joseph's pan set with foldable handles – the space-saving design is just one of the many highlights
Small kitchen? I tested this innovative Joseph Joseph space-savvy set which has foldable handles — and I loved it
By Annie Collyer
-
As a stylist, I spend hours looking for bedding for photoshoots, and I just spotted these 6 expensive-looking sets at M&S
Get a little luxury at a high-street price
By Laurie Davidson
-
I've been waiting to try out the Ninja Slushi for months – this is what happened the first time I tried it
The Ninja Slushi is the stuff of dreams for summer entertaining
By Molly Cleary
-
IKEA has drenched its BILLY bookcase in this year’s ‘it’ colour - but you’ll have to act fast if you want to get your hands on one
I'm obsessed with this gorgeous limited-edition colourway
By Kezia Reynolds
-
My go-to Ninja coffee machine just had a major price drop. It's more affordable than I've seen it before
It makes coffee shop quality achievable at home
By Molly Cleary
-
I'm a kitchen decor editor and didn't like this tableware trend - until I saw H&M Home's designer-look plates
They made it easy to justify a new crockery set
By Holly Cockburn
-
Have we just had a sneak peek at Ninja's plans for pastel air fryers? These new US-exclusive Crispi colours are giving us hope for the same in the UK
Ninja's spring colours collection i the US has sparked some serious appliance envy
By Molly Cleary