Best advent calendars 2024 – I've spent hours researching and testing to find the best value ones to buy before they sell out

These are the top advent calendars I’ve seen and opened this year

The best advent calendars from The White Company, Anthropologie and Nespresso displayed on a table and chest of drawers
(Image credit: Future PLC/Heather Young)

In the last few years, the best advent calendars have stepped up their game. Long gone are the times when a chocolate-filled Christmas calendar was enough. Now, you can get a calendar filled with pretty much anything – alcohol, scented candles, beauty products…you name it! The problem is that the best advent calendars tend to sell out pretty quickly, much like the best artificial Christmas trees – which is why you need to snap them up pretty quickly, ideally as soon as they drop.

Most brands and retailers have jumped on the elevated advent calendar bandwagon, so that's why I've been getting my hands on as many advent calendars as possible in order to assess which ones are actually worth the investment.

At the end of the day, the main downside of these cool alternative advent calendars is their price point when compared to the traditional chocolate-filled calendars. Instead of spending something like £7, you could be suddenly dishing out anywhere from £50 to a few hundred pounds.

But, of course, to get some lovely goodies from your favourite brands every day of December in the run-up to Christmas makes up for it. So these are the advent calendars I rate as the top ones to buy this year, whether you’re looking to treat yourself or your lucky loved ones.

Sara Hesikova headshot
Sara Hesikova

I rate good, pretty design and great value for money – so I won’t let an overpriced advent calendar slide. That’s why I've put in the hours to see, try and open as many of this year's advent calendars as possible to keep this guide up to date on the best ones out there.

Best advent calendars 2024

Why you can trust Ideal Home Our expert reviewers spend hours testing and comparing products and services so you can choose the best for you. Find out more about how we test.

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How we test

Christmas advent calendars are more difficult to ‘test’ compared to something like the best air fryers. The way I judge each advent calendar is firstly on their aesthetics – most advent calendars are going to be displayed so how they look is important. I believe an advent calendar should be visually pleasing.

Secondly, I open all of the compartments, take out and look at the products. I judge the quality of the products within and see their size. Based on this, I then assess the products against the price of the overall calendar to see whether the contents are worth the price tag.

Additionally, I also compare the advent calendars to what else is available on the market, rather than judging each calendar in isolation. How does it measure up next to other calendars on offer in the same calendar? These are the type of questions I ask myself and also the wider team.

How to choose an advent calendar?

If you’re in the market for an advent calendar, whether that’s for yourself or for a loved one as a gift, the choice available can be overwhelming. But there are a few crucial criteria to consider when choosing the best advent calendar for you.

First of all, start by establishing your budget. If you can only afford to spend £50, then the likes of the £390 Diptyque Advent Calendar are automatically out of the running.

Then, establish your or your loved one’s interest and hobbies to decide on the type of advent calendar that would work best. Do you (or they) have a passion for gardening? Or is it makeup and skincare that you think would work best?

From there, I would look at existing reviews (if there are any, perhaps from previous years as well), as well as best advent calendar buying guides like this one and the retailers’ descriptions and images of their advent calendars. Do you like the look and sound of what’s inside the advent calendar? Do the products and/or brands included appeal to you? If so, that’s the one for you. If not, keep looking until you’re hooked.

FAQs

Is the M&S Advent calendar any good?

Just like most of the good advent calendars on the market, the M&S Beauty Advent Calendar is also very popular. And for good reason – it’s a great value for money. Which is exactly why I included it in this round-up of the best advent calendars.

Selling for only £50, that kind of price point is pretty much unheard of in the beauty advent calendar space. Most of the other retailers sell theirs for around £200 to £300. So that’s why I back the M&S advent calendar, filled with 25 products worth over £300, coming in a lovely cosmetic bag which you can easily put to good use.

Is the Selfridges advent calendar worth it?

The Selfridges Beauty Advent Calendar is certainly a luxury one, selling for £250. But if you have the cash to splash, I would say that it is worth it. Filled with 38 beauty products, as some compartments include more than one item, 22 of them are full-sized – and the overall value is £1024! That’s because the brands included in the calendar are the likes of Byredo, Charlotte Tilbury and even the influencer and celebrity favourite, Dr Barbara Sturm. So if I was to recommend a luxury beauty advent calendar, it would be this one. Consider this an honourable mention.

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Sara Hesikova
Content Editor

Sara Hesikova has been a Content Editor at Ideal Home since June 2024, starting at the title as a News Writer in July 2023.

Graduating from London College of Fashion with a bachelor’s degree in fashion journalism in 2016, she got her start in niche fashion and lifestyle magazines like Glass and Alvar as a writer and editor before making the leap into interiors, working with the likes of 91 Magazine and copywriting for luxury bed linen brand Yves Delorme among others.

With contributions from