Sofa deals – how and where to find the best offers to shop

Plus how our editors' insider secrets to shopping sofas for less

A living room with an emerald green sofa paired with a botanical-print ottoman and matching cushion on the sofa
(Image credit: Future PLC/Chris Everard)

Finding one of the truly great sofa deals around is great news if you're furnishing a living room from scratch or looking to update a tired settee without breaking the bank.

Whether you're looking for a spacious corner sofa, a stylish two or three-seater, or a multifunctional sofa bed, being aware of where, when and how to shop these sales can make all of the difference to making your budget go further.

Using our extensive knowledge of the best sofas and best sofa beds alike, we've explaining the key dates you need to know for sofa sales at big names like Argos, Darlings of Chelsea, Habitat, DUSK, Sofa.com and many more. We've also revealed our editors' secrets to shopping for less, including all the key dates you'll want to keep your eyes peeled for bargain prices on sofas.

Where to find the best sofa deals

When to shop for sofa deals

Although sofa discounts can crop up at any time of year, most retailers tend to follow a pattern when running promotions, with the biggest discounts likely to fall at a few key times of year.

Black Friday is next up 28th November 2025, although the deals run for a week or even a month ahead of the Friday itself. With so many brands offering sales you'll have plenty of options and you may even be able to snag a discounted quick delivery sofa to get it in time for Christmas.

Many retailers also offer Boxing Day sofa deals; and they can often start well before Boxing day itself, with stores increasingly offering discounts as soon as their pre-Christmas shipping dates have passed.

Hang on a bit longer than Boxing Day, and you might get a better deal if the sofa sale you have your eye on rolls on into January sales. Retailers know most of us are a little strapped for cash in January thanks to Christmas spending, so there can be some good discounts on offer to tempt us to spend.

If a retailer wants to shift stock for the new season, then discounts on end-of-line products also tend to get bigger as the month continues, however, waiting does run the risk that your product may sell out before it drops to its lowest price.

In terms of other seasonal sales, you might find discounts on 'summery' fabrics such as cottons and linens as retailers look to make the most of summer spending before autumn hits and we all start dreaming of sumptuous velvets and cosy woollen blends.

White sofa with throw and cushions with floor lamp

(Image credit: Future PLC)

How to shop for sofa deals

A sofa is a significant investment, so before purchasing we all want to make sure we're getting the best deal possible. And, when sales are on it can be easy to get swayed by low prices, so we've rounded up a few key things to bear in mind whilst you're shopping.

Don't forget about lead times
Most sofas are built to order, which can mean a lengthy wait between the time you place your order and when your sofa is ready for delivery. Average lead times can be anywhere between 4 and 16 weeks depending on stock levels, so make sure to factor this into your plans. If time is of the essence, it's worth looking at the best quick-delivery sofa options to minimise your wait.

Avoid peak trading if possible
The busiest time of year for sofa sales tends to be in October when we all start considering Christmas and hosting guests. Therefore lead times can be at their longest at this point. It also tends to mean sofas are at their most expensive, with few sales happening, so if you can, try to avoid shopping during this busy period.

Know your rights
It's also well worth knowing your rights just in case you end up with a big-ticket item that doesn't perform. Have a read of your consumer rights when buying a sofa, which can equally apply to most furniture investments.

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Amy Lockwood
Sleep Editor

Amy is Ideal Home’s Sleep Editor and the Ideal Home Certified Expert on Sleep. She's spent the last four years researching and writing about what makes for the best night’s sleep during the day and testing out sleep products to find the best-in-class by night. So far she’s clocked up over 10,000 hours of pillow, duvet, and mattress testing experience.

Our go-to for all things sleep-related, she’s slept on and under bestselling products from Simba, Emma, Hypnos, Tempur, Silentnight, Panda, and many many more.

As a hot sleeper, Amy is always on the lookout for the most breathable bedding, but she also leads a wider team of testers to ensure our product testing encompasses both hot sleepers, cold sleepers, front sleepers, back sleepers, side sleepers, and everything in-between.