Black Friday home deals 2024 – where to shop the best early Black Friday deals on appliances and homeware
If you're looking for the best savings around, here's how to make the most of the sale season
Recent updates
This article has been updated to show the latest deals and sales we've come across. It has also been fact-checked and any out-of-date information removed.
Navigating all the Black Friday deals at this time of year can be overwhelming. However, we've taken on all the hard work of trawling through the best early Black Friday deals to find the ones worth shopping right now.
While many of us know that Black Friday officially occurs on 29th November, for the last few years retailers have started their sales earlier and earlier. Over the coming month you'll find discounts on everything from bestselling mattresses at Emma to money off Ninja air fryers, reductions on Shark and Dyson vacuum cleaners, as well as deals to be found on Kenwood and KitchenAid stand mixers, Sage and De'Longhi kitchen appliances.
Whether you want to use the deals below to save cash on a major purchase or to spread the cost of Christmas by shopping in ongoing sales, these deals are a great opportunity to shop for less.
Our team of sleep, furniture and kitchen appliance experts have tried and tested nearly every product in this round-up of the best Black Friday homeware deals, so not only are they good savings, but they are also buys we honestly believe are worth investing in.
Where to find the best Black Friday home deals
See our A-Z of companies that have the best live Black Friday home deals.
- Amazon: great deals have started on tech, appliances and more
- AO: save on brands including Shark, Ninja and Smeg
- Argos: save on appliances, furniture and home accessories
- Currys: save on air fryers and vacuums
- Dusk: up to 70% off furniture, bedding and more
- Dyson: deals on vacuums, air purifiers and more
- Emma: money off bestselling mattresses
- Furniture Village: up to 50% off sofa, beds, dining sets and more
- John Lewis: big savings on appliances and tech
- Lakeland: discounted kitchen electricals and heated clothes airers
- LG: huge savings on fridge-freezers, dishwashers and washing machines
- Ninja: save on top rated air fryers and more
- Shark: save on cordless and upright vacuums
- The White Company: Save up to 25% on their best-selling Christmas trees
- Tower: deals on air fryers and cookware
- Very: low prices on electricals
Air fryer deals
If you're looking for a compact Ninja air fryer Argos currently has the lowest price on this highly rated buy. Our reviewer gave it 4 and half stars in testing and rated it's small size, but large cooking capacity.
Ninja is the air fryer brand name you need to know, and this is a star Ninja air fryer deal. We rate it as the best performing air fryer money can buy in our Ninja Foodi MAX Dual Zone Air Fryer review, and, it'll look good on your countertop too.
It's all about the windows with this pick, our second favourite tried-and-tested dual-zone air fryer. If – like our testers – you prefer to be able to see your food as it crisps up, then the Instant Vortex is for you, and it is currently at its lowest price ever at Argos.
The copper colourway is only available from Ninja for Black Friday. So if you love rose gold this is the time to snap it up. The model also includes the smart cook system which is a gamechanger for cooking any kind of meat to perfection.
Vacuum deals
There is only a £25 discount on this vacuum cleaner. However, it is very rare that a newer model like this goes on sale for under £200, so it's worth noting.
Reduced by over £100 this Shark vacuum is an oldie but goldie, it still has what it takes to rival even the newest releases from the brand
Reduced by £200, now is a great time to snap up the Shark Stratos which is one of the best vacuums we've tested at Ideal Home.
Yes, this vacuum is still an investment, even when on offer. But our testing team dubbed this 'the best Dyson vacuum money can buy'. It's incredibly powerful, sleek and easy to use and has nifty laser heads which help with pick up. If you've been considering investing in Dyson, now is the time to buy.
If you prefer an upright vacuum to a stick model, then this Shark vacuum is our top buy. Our Shark ICZ300UKT Anti Hair Wrap Cordless Upright Vacuum Cleaner review found it offered all the freedom of a cordless with the power of an upright, and its current discount makes it a good value investment.
It's a pricey option, even on sale, but as our reviewer discovered, this powerful HEPA vacuum really is all it claims, and it boasts an impressive 70 minute runtime.
Reduced by £100 at Argos, the Gtech AirRAM Platinum seriously impressed us when we tested it this year. It is powerful, easy to use with a great battery life.
One of our favourite vacuum cleaners is now reduced at Amazon. We love the Flexology design that makes it easy to reach under furniture, and it's got a great control panel that switches from hard floor to carpet with ease.
Impressive performance, a large water tank, and the flexibility to get under low-lying furniture means we think this is one of the best steam cleaners on the market. However, it's usually a big investment, so this deal is a very welcome sight.
Dehumidifier deals
We haven't tested this exact Pro Breeze dehumidifier, but it's the predecessor of the Pro Breeze 20L Premium Dehumidifier with Special Laundry Mode (just without the dedicated Laundry Mode) and remains a bestseller thanks to its impressive 20L per day extraction rate.
Kitchen appliance deals
Our Kenwood kMix stand mixer review rated this the best stand mixer overall. It's good value with a user-friendly design, and its stylish good looks will elevate any kitchen worktop. Plus, it's currently on offer at a great price on Amazon.
This machine won the title of 'best food processor for versatility' in our round up thanks to its clever use of nesting bowls to cut down on washing up and the vast range of accessories.
Our review of this Smeg bean-to-cup coffee machine loved the streamlined nature of this device, as well as its stylish good looks.
If you are looking for a new blender this 3-in-1 model scored an impressive 4 and a half starts in our review. It takes up some countertop space but it packs a punch with functionality and power.
The Ninja Creami remains one of our favourite Ninja buys and for Black Friday only it is available in a unique copper colourway.
This is an incredible price for a 5 piece pan set whether it was Ninja or not. Our Editor Heather Young loves her set, and now is the perfect time to pick them up.
Bedding deals
This already affordable electric blanket is now an even better price thanks to this deal. It may be no-frills, but it does the job and offers an economical way to stay warm this winter.
Doing away with coil springs, the Emma Original mattress features a foam core with a memory foam upper. The affordable price point makes it one of the brand's bestsellers, and it's now an even better deal in the sale. Read our Emma Original mattress review for the full lowdown.
Laundry deals
We consistently rate the Lakeland Dry:Soon range as the best heated clothes airers, and for good reason. Dry your laundry more quickly and heat your space to boot with a handy £70 off.
Cordless, sleek and now with a nice discount off, this is a fab iron to pick up today. And did we mention it's our #1 pick of the best irons after testing it?
If you both steam and iron, this highly rated device does both in one, meaning one less gadget for you to have to worry about storing.
Furniture deals
A part of Sofa.com's collaboration with British fashion brand Jack Wills, the Jack sofa is a stylish mix of mid-Century modern and contemporary design with medium-soft foam seating. Upholstery options are limited, but with up to 60% off right now it's currently a very good deal.
It's an investment, but this is one truly multifunctional sofa bed that's just as comfortable as everyday seating as it is for hosting guests – a rare find! Shop it today and secure this fab discount.
Christmas deals
If you are looking for a Christmas tree to invest in you can't get much better than The White Company. They sell out every year for a reason. This 4.5ft version is seriously underrated in our opinion, our Deputy Digital Editor Rebecca Knight has it as the main tree in her small London flat and often forgets it's not real over the Christmas season.
The best artificial Christmas trees have come a long way in recent years with many giving the real thing a run for their money. This Very tree is a bestseller for good reason, and a neat discount makes it an even better buy.
If you prefer the frosted look then this flocked artificial tree will help you to create a winter snow scene worthy of the North Pole. Bushy branches coated in an ethereal powder white coating look like they're straight from a crisp winter's morning.
FAQs
Are Black Friday deals any good?
Whether you're looking to get ahead and save on Christmas gifts by nabbing a deal on one of the best coffee machines for the coffee aficionado in your life or looking to secure an essential for the new year like a discounted vacuum, Black Friday can be a great time to make a saving.
Black Friday is a particularly great time to shop furniture and decor, but did you know that it's also a great time of year to save on items like mattresses, furniture, and gardening essentials? Basically, any big-ticket item you've been putting off purchasing will probably have some money off.
And, it's a great time to think savvy and look ahead to next Christmas, whether by snapping up one of the best artificial Christmas trees on sale, or finding a great deal on a luxury advent calendar that didn't quite sell out.
Of course, it can be easy to get swayed by the urgency of big discounts and limited-time offers, but doing a little research before you buy can ensure you don't make a costly mistake by purchasing a product that doesn't quite fit your requirements.
That's where our 'best of' guides are here to help, curating a selection of the Ideal Home team's tried and tested favourites in each category, and offering plenty of buying advice to make sure you know exactly what specifications to look out for before you shop:
- Our guide to the best mattresses
- Our guide to the best vacuum cleaners
- Our guide to the best cordless vacuums
- Our guide to the best Shark vacuums
- Our guide to the best air fryers
- Our guide to the best duvets
- Our guide to the best sofa beds
- Our guide to the best air purifiers
- Our guide to the best pizza ovens
- Our guide to the best dehumidifiers
- Our guide to the best steam cleaners
- Our guide to the best stand mixers
- Our guide to the best sofas
- Our guide to the best bath towels
- Our guide to the best coffee machines
- Our guide to the best heated clothes airers
- Our guide to the best artificial Christmas trees
- Our guide to the best pillows
- Our guide to the best electric blankets
How can I avoid being ripped off on Black Friday?
‘It’s easy to get carried away, so make a list of what you want in advance,’ advises Danny Munday, general manager of HotUKDeals. It also pays to read reviews and compare prices of the models you like, so you know you’re getting a genuine deal. ‘Check the shipping costs before you order, too,’ adds Danny. ‘Some brands charge so much for postage, it cancels out any savings.’
Are Black Friday deals as good as they seem?
We predict there probably will be some worthwhile deals in January – last year we spotted cheap Nespresso machines, budget-friendly mattresses and even top-rated vacuums at less than half price.
However, some retailers do use sales events like this as an opportunity to clear out old stock, or even increase the prices of items beforehand to make the deals look better on the day. So make a list before the day itself and compare prices, to make sure you're actually getting a good deal.
When is Cyber Monday 2024?
Cyber Monday falls on the Monday directly after Black Friday, which this year will be Monday 2nd December.
What is Cyber Monday?
Cyber Monday is a digital-only discount shopping event that always takes place on the Monday following Black Friday. It started out as a tech-dominated event, however, in recent years we've seen homeware brands continue their deals over to Cyber Monday deals, rebranding it as 'Cyber Monday.'
Cyber Monday, was introduced for the first time only in 2005 to encourage people to shop online. With Black Friday becoming more than just a one-day event (more like one-week, if not month), the lines between Black Friday and Cyber Monday shopping events have become somewhat blurred in recent years.
How we source deals
You'll find full details of the Ideal Home product selection process on our how we test page.
In order to compile this deals page we factored in our own hands-on testing, searching out deals on the products that we consider best-in-class based on our in-house review process.
If deals aren't currently available on our tried-and-tested favourites, then our product experts have used their knowledge and experience of the product category to curate a list of the best deals available today. This includes researching technical specifications and taking into account multiple customer reviews of any deals we recommend.
Amy is the Ideal Home team's furniture and decor expert, spending her time putting bestselling sofas and mattresses through their paces to find the cream of the crop. Having had hands-on experience with multiple products, she's perfectly placed to spot a good Cyber Monday home deal when she sees one.
Molly is one of Ideal Home's Ecommerce Editors, and an expert in all things home appliance related. She's tried and tested all manner of products, from coffee machines to cordless vacuums, both at home and at Ideal Home's testing facility in Reading in order to tell help you work out which one you should invest in for your home.
Don't forget to check back on this page, which we'll be updating throughout Black Friday 2024.
Get the Ideal Home Newsletter
Sign up to our newsletter for style and decor inspiration, house makeovers, project advice and more.
Amy is Ideal Home’s Sleep Editor and the Ideal Home Certified Expert on Sleep. She's spent the last four years researching and writing about what makes for the best night’s sleep during the day and testing out sleep products to find the best-in-class by night. So far she’s clocked up over 10,000 hours of pillow, duvet, and mattress testing experience.
Our go-to for all things sleep-related, she’s slept on and under bestselling products from Simba, Emma, Hypnos, Tempur, Silentnight, Panda, and many many more.
As a hot sleeper, Amy is always on the lookout for the most breathable bedding, but she also leads a wider team of testers to ensure our product testing encompasses both hot sleepers, cold sleepers, front sleepers, back sleepers, side sleepers, and everything in-between.
- Molly ClearyKitchen Appliances Editor
-
How often should you replace a duvet? 7 signs it's time to buy a new one
An old duvet could be negatively impacting your sleep, here's how to know when to replace it
By Zoë Phillimore
-
5 stylish and unique places to hang Christmas stockings around the home - that aren't a mantelpiece
No mantel? No worries - here's where you can hang your stocking instead
By Holly Cockburn
-
Homebase has collapsed into administration leaving 2,000 jobs at risk - this is what the news means for shoppers
The future of 49 Homebase stores are unclear
By Kezia Reynolds
-
5 stylish and unique places to hang Christmas stockings around the home - that aren't a mantelpiece
No mantel? No worries - here's where you can hang your stocking instead
By Holly Cockburn
-
Wall Christmas trees are the ultimate festive trend for small spaces – these are the best ideas I've seen
7 wall Christmas tree ideas to bring festive decor into even the smallest of spaces
By Sara Hesikova
-
Presenter and Author Dawn O'Porter shares her home truths and the unusual decorations you'll find on the top of her Christmas tree
Dawn O'Porter gets up close and personal about her home
By Gemma Calvert
-
I’ve been using a Lumie SAD lamp for almost two months - I can’t believe the difference it's made to my energy and mood
I tested the new Lumie Dash lamp and was pleasantly surprised by the results
By Rebecca Knight
-
Ceramic Christmas trees are trending again - why this nostalgic 70’s trend deserves a spot on your mantlepiece
The nostalgic decoration to embrace this festive season
By Kezia Reynolds
-
The colour palette for 2025 – these are the shades paint experts say we’ll see everywhere next year
These are the colours and combinations set to define our homes in the new year
By Sara Hesikova
-
Three design experts share their secrets for how to choose the perfect carpet and rug for your home
Whatever your budget, there's plenty to consider when it comes to choosing a new carpet or rug, as our three experts share
By Jennifer Morgan
-
Primark’s Christmas decorations start at £1 – but be quick, this retro decor is already starting to sell out
Today I learned how much I needed a sleigh shaped gravy boat
By Kezia Reynolds