When the nights draw in and we all consider hibernating, it is no surprise that sleep brands like to offer us some great savings. And as these Simba mattress deals go to show, there really are some bargains to be had if you need a sleep upgrade.
One of the UK's most popular bed-in-a-box brands, Simba is a well-known name in the mattress world, and for good reason. We've now tested multiple Simba mattresses here at Ideal Home and crowned the Simba Hybrid Original mattress number one in our guide to the best mattresses you can shop. That's quite the accolade considering how many mattresses we've put through the Ideal Home mattress testing process!
To us and our esteemed team of testers, Simba is a leader in solutions to everyday (or night) sleep problems like overheating and joint discomfort. They also offer a huge range of bedding alongside their mattress offerings with everything from pillows, to duvets and weighted blankets on their virtual shelves. We have tested – and loved – loads of there products, so if there is a sale on, we want you to be the first to know about it.
Here's the low down on when and where to shop to make sure you're getting the best deals possible.
When to shop Simba mattress deals
If you're looking for a Simba deal to save money on a new mattress, then it used to be the case that you'd never have to wait too long. In previous years Simba regularly ran discounting events that could see significant savings on its mattresses.
If we were speculating, we'd say that that might have been because the brand offers many of its mattresses delivered rolled in a box for convenience, and there's usually a time limit for how long a mattress can be stored this way. Depending on whether mattresses are stored flat or rolled in the manufacturer's warehouse, this can mean that mattress-in-a-box retailers need to run more frequent sales to clear stock reaching its expiry date.
However, more recently Simba's product line has changed, and, although it may not be related, we've noticed a reduction in the frequency of promotional sales, too. There has also been pressure from the Competition and Markets Authority on mattress-in-a-box brands to not push sales in a way that was misleading. Some brands have come under fire for selling more products at a supposed discount price, than full, meaning that 'was' pricing can be misrepresentative.
That said, there are still a few key times of the year when Simba discounts tend to occur, including Amazon Prime Day, summer Bank Holidays, Black Friday and Cyber Monday, and the Boxing Day and January sales.
After keeping track of discounts for several years, in our experience, Black Friday tends to be when Simba offers the biggest savings of the year, with up to 55% off selected lines in 2023 and 25% off in 2024, but with a bigger focus on bundles and free gifts, meaning great bargains for those looking to upgrade their bedding.
Simba Black Friday & Cyber Monday deals
Often hailed as the biggest shopping day of the year, Black Friday always falls on the last Friday of November, but for the last couple of years we've been seeing weeks or even a full blown month of sales.
The Simba Black Friday sales are often some of their best. In 2023 there were deals up to 55% off, and for 2024 the focus was more on bundles and free gifts, although there was also a good 25% off on Simba's own website.
Black Friday is next on 28th November 2025. Make sure to bookmark the Ideal Home Black Friday deals page to get alerts for all the biggest Black Friday homeware sales as they launch.
Simba Boxing Day & January deals
If you're done with the turkey and ready to nab a bargain, then you'll usually find some great Boxing Day Simba mattress deals just after Christmas. In fact, in recent years, the brand's Boxing Day mattress deals have started well before Boxing Day itself, with discounts sometimes dropping as soon as pre-Christmas shipping dates have passed. In 2023 those Boxing Day discounts included 45% off selected Simba mattresses.
Hang on a bit longer than Boxing Day, and you might find an even lower price if the Simba mattress you have your eye on is included in Simba's January deals.
January can be a particularly good time of year to snap up a bargain on an end-of-line product. However, if a mattress is being discounted because it's a discontinued line, then waiting does run the risk that the product may sell out before it drops to its lowest price.
Simba Amazon Prime Day deals
Amazon Prime Day – the brand's yearly price-slashing event – can mean some great Prime Day Simba deals.
In 2023, Prime Day deals ran from the 11th to the 12th of July, and then again through the 10th and 11th of October, and both events saw significant discounts at the Simba Amazon storefront. So far 2024 has seen Prime Day deals hit down on the 16th and 17th of July, so there's every chance this October may provide another chance to shop at a discount.
Keep an eye on our Amazon Prime Day deals page to be the first to hear when the next Prime Day event will take place.
In the meantime, you could sign up for Amazon Prime membership so you're all set to shop when the next Prime Day Simba deals take place. Generally, you need to be a Prime member to take advantage of the biggest discounts on Prime Day. You can sign up or renew your membership below. Usually, new Prime members can also access a free 30-day membership trial to test out its perks.
Simba Bank Holiday deals
The summer Bank Holidays can be another good time to check for Simba deals. Lots of retailers use these dates to take advantage of our spare time and tempt us to spend our time off from work shopping – and that can mean retailers are eager to offer discounts that encourage us to shop with them.
If your heart is set on Simba, but you can't find a Simba deal happening when you want to shop, then Simba's bedding bundles often offer good value for money compared to buying pieces separately.
Simba bundle deals
FAQs
How to get a Simba discount
If you're looking to save on Simba products then Ideal Home's exclusive Simba discount codes can help. On top of that Simba deals often crop up on the brand's website around the key dates we've listed above.
Does Simba always have a sale?
It used to be the case that Simba's website seemed to very often have a sale running. However, that hasn't been the case in much of 2024, instead discounting events have been fewer and further between.
The most common Simba deals we've seen in the past are up to 55% off mattresses and 25% off bedding – which means some brilliant savings on full RRP if you're considering investing in a high-ticket Simba product like a mattress. Recently this has been reduced to 25% off mattresses, although the full price of many products has also been slightly reduced.
Sometimes we've seen Simba deals get larger and reach 60% off, particularly during key sales events like Black Friday when mattress brands like Simba, Emma, REM-Fit, and more all compete to offer the most enticing discounts.
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